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    Message of the Week 14 - 18 September 2020

    Week 38 | 2020
    paper with writing on it and an arrow gesture

    This too shall pass, but not without our dedication to change

    Did you catch the poem Dolly Parton wrote in April called How Do I Hate Thee, Quarantine? It’s worth a giggle and best viewed by following the link, but in essence it sums up our general fatigue with life under COVID-19 with the following lines:

     “This too shall pass
    As all things will
    If the virus don’t kill us
    The staying home will”

    Of course, staying home is mostly over and pandemics are nothing new. From smallpox to cholera, the plague and COVID-19, if history has shown us anything, it’s that “this too shall pass”. People use this phrase to instil calm and remind each other that there have been times like this before, and that things will eventually change for the better. 

    At heart, we all know that “this too shall pass”, but it is hard to hold onto this thought when we’re experiencing a flood of negative news. To be part of “the new normal”, where we co-create a better, brighter future, our dedication to change is needed.

    It helps to remain positive and pay attention to emerging stronger through new business opportunities in the post-Coronavirus era. As Winston Churchill once said, “Never waste a good crisis.” In other words, while times are tough right now, there are opportunities for those who know where to look. 

    One of the best places to start is by keeping an eye on emerging trends. There are some seismic changes that have accelerated as a result of the pandemic and will continue to rise as the world reforms. The following five trends are already set in motion:

    1. Cashless payments

    2. Remote working

    3. Freelance and gigs

    4. Continued social distancing

    5. More learning transitioning to online

    By keeping an eye on emerging trends and considering how we can incorporate them into the our business, we are dedicating ourselves to positive change.  

    As we move into more normality as a nation, there are still some big economic and social mountains to climb, but this short, yet powerful, phrase “This too shall pass” is useful to remember that although things are difficult or painful in the moment, a better time lies ahead.Let’s continue to move forward and forge a future that works for the good of us all.

    Lee-Ann Kellner - Channel Sales Manager - Kyocera Document Solutions South Africa

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