Message of the Week 04 - 08 September 2023
Week 36

The evolution and importance of cloud in print management
We know that the future outlook for cloud printing is expected to grow in demand and adoption as more businesses migrate to cloud-based solutions and services. We also know that cloud print management comes with many benefits, such as the ability to remote print over the internet. It can also reduce costs while offering easy scalability, security, reliability, performance, and environmental sustainability.
According to a report from Future Market Insights (FMI), the global demand for cloud printing services is projected to increase at a compound growth rate of 11.7% from 2023 to reach a total of US$ 4,614.1 million by 2033. Reasons for this anticipated upward trajectory include:
- The ongoing need for cost reduction, scalability, security, reliability, and performance in print environments,
- The increasing popularity of remote and mobile printing,
- The innovation and development of cloud-based print technologies and platforms, and
- The environmental benefits of cloud printing, such as reduced paper waste and energy consumption.
By allowing a more versatile and hybrid approach, cloud print management is evolving to meet the changing needs and preferences of customers who want more flexibility, convenience, and efficiency in their print workflows.
However, while most people are comfortable with the concept of cloud by now, when it comes to cloud print management, the option chosen will depend on how the client wants to deploy a solution – the three main options being: privately hosted, publicly hosted, or hybrid.
To best advise clients, partners need to understand what cloud means to different stakeholders. This means guiding them to a solid idea of what they hope to achieve from transitioning to cloud print management. This will entail a good grasp of organisational goals, existing infrastructure, print workflow preferences, and more. By comprehensively understanding these elements, we can offer tailored solutions that align with individual demands and reduce transition challenges.
By coming to grips with technology and the many ways in which it can be tailored to solve clients’ pain points, we can claim a front-row seat in the evolution of the future of cloud print management.