KDZA stepped into production print with a virtual launch of TASKalfa Pro 15000c and renovation of the Customer Experience Centre, but do you know what the team had to face to get it done?
There was so much excitement around expanding into a new a business domain with the TASKalfa Pro 15000c, that when the orders opened up for these units, KDZA ordered 2 basic configuration units in December 2019. Due to our physical distance from the European warehouse, our order was promptly shipped from Europe and only arrived in South Africa on the 20th of March 2020, just seven days before hard lockdown, which was on the 27th of March!
By then, KDZA’s Customer Experience Centre Project Team had already planned and begun renovations to accommodate the TASKalfa Pro 15000c. To allow for the unit’s size, drywalling needed to be removed to open up the space for 2 display areas. As part of the upgrade, the floor needed to be levelled and retiled ~ and then lockdown happened and all work on the Customer Experience Centre came to a standstill.
When South Africa moved into level 3 lockdown on 31st May, the contractors could resume work, but now things had changed drastically from only two months ago. Now the team involved had to observe strict social distancing and sanitising protocols. This meant that only by mid-July were renovations completed.
With everything ready, we were able to plan our launch to the market and our channel partners. The soft launch to the market included media announcements which were supported by a planned calendar of social media posts. For the channel, we created a timelapse video of us installing the device, an Experience Centre reveal video, and we had our trained technician take us through the device in a show and tell video.
With South Africa being in COVID-19 Alert level 2 in August, where we were still under curfew, travel was restricted, and gatherings were limited to a maximum of 50 people with strict policing and distancing laws in place, the KDZA team decided to launch online. In the beginning of August, Greg Griffith, KDZA Hardware Product Manager, hosted 2 Microsoft Teams sessions for the virtual launch to channel partners.
To date, KDZA has had numerous demos in our Customer Experience Centre and we look forward to welcoming more prospects now that travel restrictions have been lifted.
We are proud of the team that had to work through new trials and tribulations never experienced before, and it is reassuring to see how plans can be made to get it done despite many obstacles.
With regards to bookings: We are working on an automated system to enable bookings and confirmations for a demo with your clients in our Customer Experience Centre. In the meantime, please email firstname.lastname@example.org should you wish to book a demo in our Customer Experience Centre.