Kyocera Newsletter
Message of the Week 28 April - 02 May 2025
Did you catch this? Why TCO matters more than ever
Did you see this article in our local media?
Is it time to upgrade your printer?
In the context of South African businesses re-evaluating their print infrastructure, it’s worth revisiting a powerful insight from a recent IDC study, which showed that organisations prioritising total cost of ownership (TCO) over initial purchase price achieved up to 30% savings over five years through more strategic infrastructure choices.
Yet TCO remains one of the most underestimated levers in the print sales conversation.
When clients focus on the sticker price alone, it’s easy for them to overlook how much they’ll spend on toner, maintenance, downtime, and energy over time. As Kyocera’s Hardware Product Manager, Omane Sokapase puts it, “Pay less now or save more forever—TCO makes the call.”
This is where we can play a pivotal role. It is helpful to suggest to your clients that they compile a simple TCO comparison chart when considering a printer purchase, so they can see the cost savings over five years. It makes a compelling case for strategic investment, and looking ahead, the prediction is that businesses prioritising TCO and efficiency will gain a competitive edge.
By guiding customers to think beyond the purchase price, you position yourself as more than a vendor—you become a long-term partner in their success.
You also reinforce the Kyocera difference: solutions that are engineered for sustainability, reliability, and measurable cost-efficiency over time.
Feel free to use the article as a conversation starter. Share it with clients who are ready to upgrade. Offer to walk them through a TCO discussion. Help them make informed, strategic decisions—because that’s how we grow together.
Dr Kazuo Inamori said “Whether in life or in work, our greatest efforts arise when we strive to create something meaningful,” to this I add TCO isn’t just a number—it’s the clearest way to help clients see long-term meaningful value.