Kyocera achieves #1 position for SA’s copier and MFP markets for CY 2019 H1

Kyocera maintains its overall position as the leading seller of multifunction printers in SA, with a solid performance across colour and mono devices.

18 September 2019

Kyocera Document Solutions South Africa, a leading supplier of printing and document management solutions, continues its upward trajectory, having been placed first overall in unit sales for the first half of 2019, with a market share of 14.6%.

Sharon Peché, Marketing Communications Manager at Kyocera Document Solutions South Africa.

Kyocera Document Solutions South Africa, a leading supplier of printing and document management solutions, continues its upward trajectory, having been placed first overall in unit sales for the first half of 2019, with a market share of 14.6%. 

This is according to market data specialist InfoSource’s latest research, which shows market-sizing data in the office automation industry in the southern African region for the first half of 2019. 

Kyocera maintains its overall position as the leading seller of multifunction printers (MFPs) in SA from the last quarter of 2018, with a solid performance across colour and mono devices. 

The numbers also showed Kyocera’s A4 MFPs retaining their  position in first place, with a 19.2% market share ahead of second place, at a market share of 11.5%. The result proves that the products are continuing to meet the standards of quality and the needs of the customers. 

Kyocera’s A3 MFP range, meanwhile, maintained its fourth position overall, with a solid market share of 10.1%. However, this is expected to rise with the continued uptake of Kyocera’s new range of mid- to high-volume A3 devices, released earlier this year. 

The printers boast improved security features where a data security kit comes standard. There's also a proximity sensor, which senses a user approaching and prepares itself for use, as well as a larger (10.1 inch) colour touchscreen display, ensuring the company’s commitment and adherence to the high standards of ISO27001. 

No doubt, Kyocera’s A3 MFP line is in a strong position. The recipient of Buyers Lab’s award for Most Reliable Color Copier MFP Brand 2018-2021, Kyocera has plans to introduce a host of new models globally during CY 2020.

“During the past year, there has been a combined effort across the globe to reposition our brand and to define a uniform, worldwide brand message that explains how we see Kyocera in the future,” said Sharon Peché, Marketing Communications Manager at Kyocera Document Solutions South Africa. 

“This brand positioning of Putting Knowledge to Work will be the compass for all Kyocera sales organisations worldwide and will guide the strategic direction of the company. We are working together to achieve another year of record market share for CY 2020,” concludes Peché.



Scroll to top